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THE ORDINARY - THE MARKUP MARCHÉ

THE ORDINARY - THE MARKUP MARCHÉ

THE store that EXPOSED THE TRUE COST OF BEAUTY


“The Ordinary takes aim at overinflated beauty industry pricing”
— HIGHSNOBIETY
“THE ORDINARY EXPOSES THE COST OF BEAUTY”
— ELLE
“ONE OF The Most Unforgettable Beauty Pop-Ups of All Time”
— HYPEBAE

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